Venue identity / Student brief at Shillington
Brief: Create a corporate identity for a new multipurpose events and conference complex in Tennessee, USA. The building is being designed by Woods Bagot architectural firm.
Solution: The venue was named Predella a platform of which the alter (or something much greater) stands. The outside of the building will be a unique edition to the Nashville skyline. On the inside, locals and tourists will experience a community of social interaction. Inviting colours, soft edges and circles mute the tone.
As well as a multitude of work and play spaces, the calendar offers a huge variety of entertainment for all types of people, of all ages. Arts, Culture & Music – this is our religion.